icloud, the Online Computer, Today Rolls Out icloud Premium -- a Massive 100 GB of Secure Cloud Storage for Only $39.99 / Year
Everybody Can Now Access All Their Content Anytime and Anywhere
icloud Basic With 3 GB is Available for Free, and Open for Sign-Ups at http://icloud.com
Today's launch of icloud Premium and the 100 GB Super Drive will greatly extend all the amazing capabilities of icloud to the iPhone. The new premium service lets everyone store, access and easily share files through any smart phone or browser. It gives you 100 GB of storage right in your pocket. You will never again feel that you have forgotten to bring important files with you. icloud securely stores files like music, photos, videos, documents, and provides a full management interface and virtual desktop through a browser to organize and share all your content.
icloud launch movie: http://www.youtube.com/watch?v=ZQgdceh66EQ
Daniel Arthursson, icloud's Founder and CEO, says, "Having 100 GB directly accessible in your pocket through an iPhone or smartphone will definitely change how we use and interact with data. With the massive storage of the icloud Super Drive, everything will always be accessible, no need to bring your computer to do a quick PowerPoint presentation, just present it straight out of the cloud."
Facts about the icloud online computer:
* Secure cloud storage with backup accessible from any computer,
iPhone, Android or Windows Mobile phone
* Free basic version includes 50 applications like Office, Mail,
Music, Video, Instant Messaging and Games
* icloud Premium with 100 GB Super Drive now available for $39.99/year
* Community (my.icloud.com) and email @icloud.com
* Zero installation, runs within browsers
* Available worldwide in 26 languages and used in 170 countries
About icloud
Founded in 2001 by Daniel Arthursson, Xcerion provides the free icloud.com service, the world's leading "Cloud OS", a groundbreaking technology with 22 pending patents. Developers have API and tools to build their own cloud applications.
Xcerion is based in Sweden, privately held and funded by Northzone Ventures. Investors include Lou Perazzoli, architect of Windows NT and former Manager Microsoft Core OS and John Connors former CFO Microsoft. Xcerion is a Red Herring Global 100 winner.
Wednesday, December 16, 2009
Eurocopter inaugurates new maintenance center in Bangkok
Eurocopter announced today the inauguration of a new maintenance center in Thailand. Located near Suvarnabhumi International Airport, the center has received official certification from Thailand's Department of Civil Aviation (DCA).
Eurocopter South East Asia (ESEA), Eurocopter's subsidiary in Singapore, has made an initial major investment in the new center, covering new facilities, specialized tools and qualification training for personnel. Further investments may be on the horizon as the center's activities increase and this includes the possible hiring and training of local Thailand technicians.
"The inauguration of this maintenance center celebrates the latest link in the network that Eurocopter continues to build throughout Southeast Asia," declared Dr. Bernhard Brenner, president of ESEA. "We are continuously developing our service offer to satisfy our customers by providing them with products perfectly suited to their current needs."
The maintenance center, registered as Eurocopter Thailand Branch, is currently certified for the EC120, AS350, EC130, EC135 and EC155 helicopters. The main activities include helicopter maintenance and training for Thai pilots and technicians. A branch of Eurocopter South East Asia, this center has been set up since June 2009. Being the pioneer and sole helicopter manufacturer with facilities in Thailand (Bangkok), Eurocopter is capable to provide turnkey solution to local customers with prompt service and support.
The first customers to entrust their helicopters’ maintenance to Eurocopter Thailand Branch are the operator Advance Aviation, with their two EC130s and EC135 and the Royal Thai Police with their two EC155s. Royal Thai Police fleet will reach 5 EC155B1 end of 2010.
Eurocopter has been present in Thailand for nearly 20 years. Approximately thirty helicopters from Eurocopter's civil range are currently operating in Thailand.
About Eurocopter South East Asia
Eurocopter South East Asia (ESEA) is the Regional Headquarters of Eurocopter, the world’s leading helicopter manufacturer. Established in 1977 in Singapore, ESEA is in-charge of the sales and customer support activities of 14 territories in the region. In 2008, ESEA achieved a turnover of 85 million euros. With a staff-strength of nearly 200 professionals, the company has developed a successful commercial network of regional sales managers and technical representatives.
About Eurocopter
Established in 1992, the Franco-German-Spanish Eurocopter Group is a Division of EADS, a world leader in aerospace, defence and related services. The Eurocopter Group employs approx. 15,600 people. In 2008, Eurocopter confirmed its position as the world’s No. 1 helicopter manufacturer in the civil and parapublic market, with a turnover of 4.5 billion Euros, orders for 715 new helicopters, and a 53 percent market share in the civil and parapublic sectors. Overall, the Group’s products account for 30 percent of the total world helicopter fleet. Its strong worldwide presence is ensured by its 18 subsidiaries on five continents, along with a dense network of distributors, certified agents and maintenance centres. More than 10,000 Eurocopter helicopters are currently in service with over 2,800 customers in more than 140 countries. Eurocopter offers the largest civil and military helicopter range in the world.
Eurocopter South East Asia (ESEA), Eurocopter's subsidiary in Singapore, has made an initial major investment in the new center, covering new facilities, specialized tools and qualification training for personnel. Further investments may be on the horizon as the center's activities increase and this includes the possible hiring and training of local Thailand technicians.
"The inauguration of this maintenance center celebrates the latest link in the network that Eurocopter continues to build throughout Southeast Asia," declared Dr. Bernhard Brenner, president of ESEA. "We are continuously developing our service offer to satisfy our customers by providing them with products perfectly suited to their current needs."
The maintenance center, registered as Eurocopter Thailand Branch, is currently certified for the EC120, AS350, EC130, EC135 and EC155 helicopters. The main activities include helicopter maintenance and training for Thai pilots and technicians. A branch of Eurocopter South East Asia, this center has been set up since June 2009. Being the pioneer and sole helicopter manufacturer with facilities in Thailand (Bangkok), Eurocopter is capable to provide turnkey solution to local customers with prompt service and support.
The first customers to entrust their helicopters’ maintenance to Eurocopter Thailand Branch are the operator Advance Aviation, with their two EC130s and EC135 and the Royal Thai Police with their two EC155s. Royal Thai Police fleet will reach 5 EC155B1 end of 2010.
Eurocopter has been present in Thailand for nearly 20 years. Approximately thirty helicopters from Eurocopter's civil range are currently operating in Thailand.
About Eurocopter South East Asia
Eurocopter South East Asia (ESEA) is the Regional Headquarters of Eurocopter, the world’s leading helicopter manufacturer. Established in 1977 in Singapore, ESEA is in-charge of the sales and customer support activities of 14 territories in the region. In 2008, ESEA achieved a turnover of 85 million euros. With a staff-strength of nearly 200 professionals, the company has developed a successful commercial network of regional sales managers and technical representatives.
About Eurocopter
Established in 1992, the Franco-German-Spanish Eurocopter Group is a Division of EADS, a world leader in aerospace, defence and related services. The Eurocopter Group employs approx. 15,600 people. In 2008, Eurocopter confirmed its position as the world’s No. 1 helicopter manufacturer in the civil and parapublic market, with a turnover of 4.5 billion Euros, orders for 715 new helicopters, and a 53 percent market share in the civil and parapublic sectors. Overall, the Group’s products account for 30 percent of the total world helicopter fleet. Its strong worldwide presence is ensured by its 18 subsidiaries on five continents, along with a dense network of distributors, certified agents and maintenance centres. More than 10,000 Eurocopter helicopters are currently in service with over 2,800 customers in more than 140 countries. Eurocopter offers the largest civil and military helicopter range in the world.
TeliaSonera and Huawei Launch World’s Fastest Commercial Mobile Broadband Network with Huawei’s 4G/LTE Solutions
TeliaSonera and Huawei Launch World’s Fastest Commercial Mobile Broadband Network with Huawei’s 4G/LTE Solutions
Huawei, a leader in providing next-generation telecommunications network solutions for operators around the world, and TeliaSonera, the largest telecoms operator in Scandinavia and the Baltic countries, today jointly announced the deployment of the world’s first LTE commercial network in Oslo, Norway. These 4G services offer maximum speeds of up to 100 Mb/s and are approximately 10 times faster than existing 3G networks.
TeliaSonera’s customers will be the first in the world to enjoy simultaneous mobile broadband services such as high definition (HD) video conferencing in mobile environments and a variety of HD video programs via multiple terminal devices; applications that cannot be realized in current 3G networks.
Mr. Kenneth Karlberg, President and Head of Mobility Services TeliaSonera, said: “We are very proud to be the first operator in the world to offer our customers 4G services. Thanks to the successful cooperation with Huawei, we can offer 4G to our customers in Oslo earlier than originally planned.”
As a leading provider of end-to-end 4G/LTE solutions, Huawei delivered both network infrastructures and services to TeliaSonera, such as access network, core network, operation support system, and network planning and optimization. Its field proven fourth-generation base stations and SAE (System Architecture Evolution) solution ensure the stability of the network and enable fast deployment.
Yu Chengdong, President of Huawei Europe, said: “In partnership with TeliaSonera, Huawei began this journey eleven months ago to introduce the world’s most advanced mobile broadband technology to the residents of Oslo. This milestone, which was achieved in a short period of time, reflects Huawei’s unwavering commitment towards accelerating the commercialization of LTE/SAE solutions. Operators such as TeliaSonera, are now able to to fully realize economic benefits from the many new applications that can only be made possible with ultra broadband services.”
To date, Huawei has constructed over 25 LTE commercial and trial networks and has made more than 3,300 LTE/SAE contributions to 3GPP (3rd Generation Partnership Project).
About Huawei
Huawei is a leader in providing next generation telecommunications networks, and now serves 36 of the world’s top 50 operators, along with over one billion users worldwide. The company is committed to providing innovative and customized products, services and solutions to create long-term value and growth potential for its customers.
Huawei, a leader in providing next-generation telecommunications network solutions for operators around the world, and TeliaSonera, the largest telecoms operator in Scandinavia and the Baltic countries, today jointly announced the deployment of the world’s first LTE commercial network in Oslo, Norway. These 4G services offer maximum speeds of up to 100 Mb/s and are approximately 10 times faster than existing 3G networks.
TeliaSonera’s customers will be the first in the world to enjoy simultaneous mobile broadband services such as high definition (HD) video conferencing in mobile environments and a variety of HD video programs via multiple terminal devices; applications that cannot be realized in current 3G networks.
Mr. Kenneth Karlberg, President and Head of Mobility Services TeliaSonera, said: “We are very proud to be the first operator in the world to offer our customers 4G services. Thanks to the successful cooperation with Huawei, we can offer 4G to our customers in Oslo earlier than originally planned.”
As a leading provider of end-to-end 4G/LTE solutions, Huawei delivered both network infrastructures and services to TeliaSonera, such as access network, core network, operation support system, and network planning and optimization. Its field proven fourth-generation base stations and SAE (System Architecture Evolution) solution ensure the stability of the network and enable fast deployment.
Yu Chengdong, President of Huawei Europe, said: “In partnership with TeliaSonera, Huawei began this journey eleven months ago to introduce the world’s most advanced mobile broadband technology to the residents of Oslo. This milestone, which was achieved in a short period of time, reflects Huawei’s unwavering commitment towards accelerating the commercialization of LTE/SAE solutions. Operators such as TeliaSonera, are now able to to fully realize economic benefits from the many new applications that can only be made possible with ultra broadband services.”
To date, Huawei has constructed over 25 LTE commercial and trial networks and has made more than 3,300 LTE/SAE contributions to 3GPP (3rd Generation Partnership Project).
About Huawei
Huawei is a leader in providing next generation telecommunications networks, and now serves 36 of the world’s top 50 operators, along with over one billion users worldwide. The company is committed to providing innovative and customized products, services and solutions to create long-term value and growth potential for its customers.
Tuesday, December 15, 2009
Samsung Electronics Appoints New Executive Leadership in Major Organizational Realignment
Geesung Choi is Named CEO; C-Suite Strengthened with New Positions of COO and CFO; Businesses Divisions Empowered as Stand-Alone “Companies”
Samsung Electronics Co. Ltd., one of the world's leading technology companies, today appointed Geesung Choi as its new CEO, as part of an organizational restructuring aimed to increase operating efficiencies and strengthen the independence of the company's business divisions.
Samsung also enhanced its C-suite by appointing Jay Y. Lee to the newly created position of Chief Operating Officer and Ju-Hwa Yoon as Chief Financial Officer. Yoon-woo Lee, currently Vice Chairman and CEO, continues only as Chairman of the Board of Directors.
In order to establish greater autonomy at the operating level, Samsung also announced it will be adopting a “company system” in which each business unit is managed similarly to a stand-alone company. The new alignments, both organizationally and at the executive level, create a more focused and responsive business structure.
“Samsung has recovered well over the past year, thanks to Yoon-woo Lee's leadership and a measured response to the global financial crisis,” said Mr. Choi, the incoming CEO. "With this forward momentum, we believe now is the time for us to make these important organizational changes to prepare for the challenges and opportunities ahead."
Samsung's consolidated operating profit for the first nine months of this year has reached 7.22 trillion Korean won (US$6.08 billion as of end of September 30) on sales of 97.05 billion won (US$81.69 billion as of end of September 30). This compares with a full year 2008 consolidated operating profit of 6.03 trillion won (US$4.8 billion) on sales of 121.29 billion won (US$96.5 billion).
Strengthened C-Suite
Effective immediately, the heads of all Samsung Electronics business divisions report to Mr. Choi and the C-suite. The new C-suite provides a more unified and efficient management team, consistent with global business models, and reflecting the executive structures of many leading multinationals.
“Our renewed profitability enabled us to think long-term - to make sure we can continue leading the market,” Mr. Choi said. “As a result, we've strengthened the C-Suite and created a new executive position - the COO - to help expedite decision making, improve efficiency, and mediate between our business units, ensuring that they work well together in meeting our customers' needs.”
Specifics on the executive appointments announced today are:
- Geesung Choi, named President and CEO of Samsung Electronics; previously President and head of the company's Digital Media and Communications Business.
Previous positions held by Mr. Choi include President of the Telecommunications Networks Business, and President of the Digital Media Business.
- Jay Y. Lee, named to the newly-created position of Chief Operating Officer; was promoted to Executive Vice President from Senior Vice President.
Previous positions held by Mr. Lee include Chief Customer Officer and Vice President-Strategic Planning.
- Ju-Hwa Yoon, named Chief Financial Officer; previously President and head of the Corporate Auditing Team.
Previous positions held by Mr. Yoon include head of the Management Support Team.
Independent Company Organizational Structure
Samsung's new organizational structure enhances the independence of the company's business divisions. The new alignment introduces a "company system" in which each business unit is managed similarly to a stand-alone company, with its own President and CFO. Outside Korea, subsidiaries responsible for components such as semiconductors and LCD panels will continue to operate as fully independent entities separate from Samsung’s IT and consumer electronics subsidiaries.
Previously Samsung had 10 operating divisions organized into two principal businesses - Digital Media & Communications and Device Solutions. The reorganization today replaces the two-business structure with seven independent companies under a single corporate entity and unified C-suite.
While creating greater autonomy at the operating level, the benefits of the new structure also include reducing the company's decision-making hierarchy from three to two stages, and supporting stronger focus and speed of execution in business and investment strategy. Customers will gain from increased independence in decision-making and faster speed to market.
From the first quarter 2010, Samsung will also adopt the International Financial Reporting Standards (IFRS), global accounting principles established by the International Accounting Standards Board (IASB) and practiced by many global corporations.
About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2008 consolidated sales of US$96 billion. Employing approximately 164,600 people in 179 offices across 61 countries, the company is recognized as one of the fastest growing global brands. Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.
Samsung Electronics Co. Ltd., one of the world's leading technology companies, today appointed Geesung Choi as its new CEO, as part of an organizational restructuring aimed to increase operating efficiencies and strengthen the independence of the company's business divisions.
Samsung also enhanced its C-suite by appointing Jay Y. Lee to the newly created position of Chief Operating Officer and Ju-Hwa Yoon as Chief Financial Officer. Yoon-woo Lee, currently Vice Chairman and CEO, continues only as Chairman of the Board of Directors.
In order to establish greater autonomy at the operating level, Samsung also announced it will be adopting a “company system” in which each business unit is managed similarly to a stand-alone company. The new alignments, both organizationally and at the executive level, create a more focused and responsive business structure.
“Samsung has recovered well over the past year, thanks to Yoon-woo Lee's leadership and a measured response to the global financial crisis,” said Mr. Choi, the incoming CEO. "With this forward momentum, we believe now is the time for us to make these important organizational changes to prepare for the challenges and opportunities ahead."
Samsung's consolidated operating profit for the first nine months of this year has reached 7.22 trillion Korean won (US$6.08 billion as of end of September 30) on sales of 97.05 billion won (US$81.69 billion as of end of September 30). This compares with a full year 2008 consolidated operating profit of 6.03 trillion won (US$4.8 billion) on sales of 121.29 billion won (US$96.5 billion).
Strengthened C-Suite
Effective immediately, the heads of all Samsung Electronics business divisions report to Mr. Choi and the C-suite. The new C-suite provides a more unified and efficient management team, consistent with global business models, and reflecting the executive structures of many leading multinationals.
“Our renewed profitability enabled us to think long-term - to make sure we can continue leading the market,” Mr. Choi said. “As a result, we've strengthened the C-Suite and created a new executive position - the COO - to help expedite decision making, improve efficiency, and mediate between our business units, ensuring that they work well together in meeting our customers' needs.”
Specifics on the executive appointments announced today are:
- Geesung Choi, named President and CEO of Samsung Electronics; previously President and head of the company's Digital Media and Communications Business.
Previous positions held by Mr. Choi include President of the Telecommunications Networks Business, and President of the Digital Media Business.
- Jay Y. Lee, named to the newly-created position of Chief Operating Officer; was promoted to Executive Vice President from Senior Vice President.
Previous positions held by Mr. Lee include Chief Customer Officer and Vice President-Strategic Planning.
- Ju-Hwa Yoon, named Chief Financial Officer; previously President and head of the Corporate Auditing Team.
Previous positions held by Mr. Yoon include head of the Management Support Team.
Independent Company Organizational Structure
Samsung's new organizational structure enhances the independence of the company's business divisions. The new alignment introduces a "company system" in which each business unit is managed similarly to a stand-alone company, with its own President and CFO. Outside Korea, subsidiaries responsible for components such as semiconductors and LCD panels will continue to operate as fully independent entities separate from Samsung’s IT and consumer electronics subsidiaries.
Previously Samsung had 10 operating divisions organized into two principal businesses - Digital Media & Communications and Device Solutions. The reorganization today replaces the two-business structure with seven independent companies under a single corporate entity and unified C-suite.
While creating greater autonomy at the operating level, the benefits of the new structure also include reducing the company's decision-making hierarchy from three to two stages, and supporting stronger focus and speed of execution in business and investment strategy. Customers will gain from increased independence in decision-making and faster speed to market.
From the first quarter 2010, Samsung will also adopt the International Financial Reporting Standards (IFRS), global accounting principles established by the International Accounting Standards Board (IASB) and practiced by many global corporations.
About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2008 consolidated sales of US$96 billion. Employing approximately 164,600 people in 179 offices across 61 countries, the company is recognized as one of the fastest growing global brands. Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.
Monday, December 7, 2009
Schneider Electric launches “Wiser Home Control”
Schneider Electric, the global specialist in energy management, launches “Wiser Home Control”, a truly integrated home control solution that interlinks the electrical, multimedia and telecommunications worlds to one user-friendly solution. It enables users to set programs to adapt to preferred living pattern for ease and quality of life; and control home equipment from anywhere and at anytime via 3G mobile phones or web-enabled devices by using fingertips allowing saved time, reduced repair and maintenance expense as well as efficient energy saving.
Mr. Stuart J. Thorogood (1st right), Schneider Electric Southeast Asia Senior Vice President, and Mr. Manish Pant (2nd left), Country President for Thailand, Schneider (Thailand) Ltd., recently joined forces with Habitat for Humanity Thailand to build home for underprivileged families in Nong Kon Kru Village in San Sai District, Chiang Mai Province under “Jimmy & Rosalynn Carter Work Project: Mekong Build 2009”.Schneider Electric was a Silver sponsor for the event and in addition to this the company also extended support by supplying power switches, sockets, and circuit breakers for all the 82 houses built under this project.
Mr. Manish Pant, Country President for Thailand and Laos, Schneider (Thailand) Ltd, the global specialist in energy management, strengthens its position in Thailand with the launch of a series of new environmentally-friendly and energy saving products for building management systems: “I-Line II Busway” and “Trihal Cast Resin Dry Type Transformer”. Both of these offers have undergone the global standard assurance tests by International Testing bodies, e.g. KEMA and strictly adhere to the IEC standards. The latest products are for building market, including hotels, offices and residential buildings and industrial market, in order to retain the company’s leading position in Electrical Distribution with high market share.
Mr. Stuart J. Thorogood (1st right), Schneider Electric Southeast Asia Senior Vice President, and Mr. Manish Pant (2nd left), Country President for Thailand, Schneider (Thailand) Ltd., recently joined forces with Habitat for Humanity Thailand to build home for underprivileged families in Nong Kon Kru Village in San Sai District, Chiang Mai Province under “Jimmy & Rosalynn Carter Work Project: Mekong Build 2009”.Schneider Electric was a Silver sponsor for the event and in addition to this the company also extended support by supplying power switches, sockets, and circuit breakers for all the 82 houses built under this project.
Mr. Manish Pant, Country President for Thailand and Laos, Schneider (Thailand) Ltd, the global specialist in energy management, strengthens its position in Thailand with the launch of a series of new environmentally-friendly and energy saving products for building management systems: “I-Line II Busway” and “Trihal Cast Resin Dry Type Transformer”. Both of these offers have undergone the global standard assurance tests by International Testing bodies, e.g. KEMA and strictly adhere to the IEC standards. The latest products are for building market, including hotels, offices and residential buildings and industrial market, in order to retain the company’s leading position in Electrical Distribution with high market share.
HomeWorks invests 800 million Baht to launch the first store “Thai Watsadu” to fit construction subcontractor market, ready to open early 2010.
“HomeWorks”, home products distributor under Central Retail Corporation Ltd. has invested 800 million Baht to launch its latest store “Thai Watsadu” with the concept “One-Stop-Shopping Construction Material Suppliers for Thai”, targeting to expand the construction subcontractors and tailor – made house owners base. The first branch is planed to open on Kanchanapisek Road, Bang Bua Thong on a 30 rai – land plot or 24,000 square meters which cover the west of Bangkok connecting to Nonthaburi and part of Supanburi, Nakhonprathom and Prathumthani.
President for CRC Power Retail Co., Ltd. and Power Buy Co., Ltd. Suthisarn Chirathivat stated “At present, construction material market has grown both in Bangkok and up country. As referring to the growth figures 2009, 0.8 -1.5 % increased while 7.3% in 2008. During the past five years, there is about 20% growth in this business. We have seen the opportunity to penetrate the customers especially in upcountry, which most stores run the business by traditional basis. Moreover, customer’s behaviors have changed they are more careful about construction budget and requiring more quality product under the standard pricing. Therefore, with our systematic management in product pricing, service, warranty and better -quality product, we are confident that “Thai Watsadu” is the best option.”
“Thai Watsadu” store layout is formatted to suit for customers: a one-story building with a high ceiling equipped with security & fire prevention system, the first store is built on energy saving basis. The strengthen of this format is “daily low price”, “variety of products”, “full inventory enough for customer’s demand”, “convenience and swift” and “instantly receive”.
Also, the company has released a member card “Thai Card” which provides customers a lot of benefits, for example, accumulative points, exclusive price, cash or gift redemption, including credit card payment and installment program.
“Thai Watsadu” is targeted to subcontractors of middle and small size, house owner, estate project manager and any other group such as government office and retail shop.
Regarding merchandise management, more than 100,000 SKU of leading brands are covering major categories of construction products, for example, frameworks like roof, column, beam, base work; architectural decoration like roofing materials, heat prevention, stairs, doors, windows; electricity system like wire, plugs, brakers, switchboard; plumping like water & waste pipe, water tap, valve, plumper and interior materials like shades, bath, kitchen, living room and general electronic appliances.
“PowerBuy”, Thailand’s leading electronic appliance retailer will operate all products at “Thai Watsadu”, bringing more than 3,000 SKU to their first store in Bang Bua Thong, total 1,000 square meters. At Bang Bua Thong, “Thai Watsdu” highlights “Audio & Visual”, “Home & Small Appliances”, and “Office Automation”. The store layout is designed under theme “warehouse” which, product stocks will be placed on the top of the shelves. Some product categories like AV are grouped by brand in order to give convenience for the customers.
Marketing concept of “Thai Watsadu” is Complement: Product complement total 100,000 SKU
Lower price : Daily low price. No need to wait for promotional seasons Good: Quality products with guarantee and customers are able to return and change At “Thai Watsadu” You can get everything
Suthisarn Chirathivat added “We targets income 80 million Baht per month and plan to expand more stores in Bangkok and 3-4 stores per year. By the last quarter of 2010, the second “Thai Watsadu” is expected to be launched in order to meet the business growth.”
President for CRC Power Retail Co., Ltd. and Power Buy Co., Ltd. Suthisarn Chirathivat stated “At present, construction material market has grown both in Bangkok and up country. As referring to the growth figures 2009, 0.8 -1.5 % increased while 7.3% in 2008. During the past five years, there is about 20% growth in this business. We have seen the opportunity to penetrate the customers especially in upcountry, which most stores run the business by traditional basis. Moreover, customer’s behaviors have changed they are more careful about construction budget and requiring more quality product under the standard pricing. Therefore, with our systematic management in product pricing, service, warranty and better -quality product, we are confident that “Thai Watsadu” is the best option.”
“Thai Watsadu” store layout is formatted to suit for customers: a one-story building with a high ceiling equipped with security & fire prevention system, the first store is built on energy saving basis. The strengthen of this format is “daily low price”, “variety of products”, “full inventory enough for customer’s demand”, “convenience and swift” and “instantly receive”.
Also, the company has released a member card “Thai Card” which provides customers a lot of benefits, for example, accumulative points, exclusive price, cash or gift redemption, including credit card payment and installment program.
“Thai Watsadu” is targeted to subcontractors of middle and small size, house owner, estate project manager and any other group such as government office and retail shop.
Regarding merchandise management, more than 100,000 SKU of leading brands are covering major categories of construction products, for example, frameworks like roof, column, beam, base work; architectural decoration like roofing materials, heat prevention, stairs, doors, windows; electricity system like wire, plugs, brakers, switchboard; plumping like water & waste pipe, water tap, valve, plumper and interior materials like shades, bath, kitchen, living room and general electronic appliances.
“PowerBuy”, Thailand’s leading electronic appliance retailer will operate all products at “Thai Watsadu”, bringing more than 3,000 SKU to their first store in Bang Bua Thong, total 1,000 square meters. At Bang Bua Thong, “Thai Watsdu” highlights “Audio & Visual”, “Home & Small Appliances”, and “Office Automation”. The store layout is designed under theme “warehouse” which, product stocks will be placed on the top of the shelves. Some product categories like AV are grouped by brand in order to give convenience for the customers.
Marketing concept of “Thai Watsadu” is Complement: Product complement total 100,000 SKU
Lower price : Daily low price. No need to wait for promotional seasons Good: Quality products with guarantee and customers are able to return and change At “Thai Watsadu” You can get everything
Suthisarn Chirathivat added “We targets income 80 million Baht per month and plan to expand more stores in Bangkok and 3-4 stores per year. By the last quarter of 2010, the second “Thai Watsadu” is expected to be launched in order to meet the business growth.”
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